George Baxter
ID Number: 50560813
Digital Print & Communications 60151​
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In the first step, I chose an unfocused background to make the products I'm going to have on there pop out from the background I chose to have an unfocused background with a table so the products are on the table.
In the second step, I added the brand I will be using for this advert I've placed it into the center of the page so it really stands out to the viewer/audience I've also had to use the colour overlay effect on the logo so the original colour doesn't blend with the background but the white overlay blends in with the background but it suits it due to its white and there isn't that much white in the background.
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In step three - five, ive added some of the products that the company sell I've used the tubs as the main images as it is the best seller and I've placed the other tubs behind the main center image because it is the more noticeable to the gym people, I've also had to lower down the brightness from the original image so it looked like the tubs are actually inside as they still have a little shine on each tub so it represents the lighting on them but these.
In steps six - nine, Ive added the little snacks they also sell which you can see in shops and gyms mostly, I've used some of the same products but they have different flavors I've overlapped them all to create the effect that they are all in line, I've had to use the drop shadow effect on all of the snacks to create the effect that the light is posing down on the products so it creates the drop shadow effect, I've also lower down the brightness on all of them so none of them look different from each other and the lowered brightness makes that the light is hitting on one side of them as it looks light on one side and dark on the other.
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